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OUR MISSION


New Moms’ mission is to strengthen families by partnering with young moms as they progress towards housing stability, economic mobility, and family well-being.

OUR Vision


We envision a future where every young family thrives.
Everyone has Executive Skills.

Our Executive Skills Coaching Approach

New Moms believes in the strength, ability, and potential of all families, staff, and stakeholders to pursue and achieve their goals. Strong Executive Skills development can unleash the potential of young kids, parents, and communities. 

Everything to empower

Our Programs

Coaches in our programs will partner with you to decrease stress, build social connections, and set and track personalized goals. Together with your New Moms coach, you will build the foundations of thriving futures for yourself, your children, and your community.

Every light shines bright.

Bright Endeavors

Bright Endeavors is where New Moms’ mission truly shines. Behind the company’s popular collection of artisanal scented candles are motivated moms in our paid job training program.

every family thrives

The Hub @ New Moms

New Moms believes in sharing what we’ve learned. Through The Hub @ New Moms, we train and consult nationally with peer organizations, foundations, and social enterprises using our Executive Skills Coaching strategies and best practices to create equity-driven change.